We’re grateful when clients bring us their marketing challenges. But we were especially honored when existing client Healthy Food Ingredients (HFI) asked us to manage its entire rebranding process. The result was award winning. The Association of Marketing and Communications Professionals (AMCP) has presented Activated Growth with a 2017 MarCom Gold Award. AG won for [...]
By Stacia Goodman Passively waiting for media to showcase your business or organization can be like waiting to win the lottery. Don’t hold your breath. But you can greatly increase your odds of capturing media attention. How? By proactively generating content from a topic expert (you!) that is relevant, timely and effortless for media to [...]
We love helping our clients shine. On that note, congratulations Gopher Resource for winning a Hermes Platinum Creative Award 2017! Gopher Resource, one of the country’s leading recyclers of lead batteries, won for the complete redesign and launch of its website, an initiative led and managed by Activated Growth (AG). It required close collaboration between [...]
Activated Growth is excited to be working with West Lakes Dentistry to refine their brand in preparations for some exciting announcements coming up. As a first step, we're focused on defining their mission, vision and values that will set the foundation for the brand. From there, we'll be working on key messaging and patient communications. [...]
Healthy Food Ingredients (HFI) is a growing family of global specialty ingredient brands. To bring the HFI brand to market and better reflect its passion to live up to its name, HFI partnered with Activated Growth. Together, we followed our strategic approach to defining the brand and introducing it to the market. We started by developing [...]
Brand perceptions are formed incrementally over time, through every interaction your audience has with your organization. After working with Carlson Commercial on the development of new brand messaging and visual identity, we partnered with them to develop a brochure to tell their story, visually convey their strategic approach and engage their audience.
Activated Growth worked with the Carlson Commercial team to develop a new brand identity. We followed our our strategic methodology that includes customer interviews, market research and internal strategy sessions. We refreshed the Carlson Commercial logo, color palette, font and visual identity. Carlson Commercial, you're looking good!