Gopher Resource Website Wins 2017 Platinum Creative Award

We love helping our clients shine. On that note, congratulations Gopher Resource for winning a Hermes Platinum Creative Award 2017!

Gopher Resource, one of the country’s leading recyclers of lead batteries, won for the complete redesign and launch of its website, an initiative led and managed by Activated Growth (AG). It required close collaboration between Gopher Resource, Activated Growth, and Plaudit of St. Paul, MN. (Kudos to our brilliant Creative Director Michelle Van Santen for making the creative magic happen at every click.)

“This competition draws thousands of competitors from around the world, so it’s quite an honor,” said Michele Leach, AG founder and president, who oversaw the project. Activated Growth has provided comprehensive strategic marketing services to Gopher Resource since 2013. Consequently, AG was well suited to bring the complex Gopher Resource story to life.

“We welcomed the challenge,” Leach said. The team delivered dynamic design and development, insightful writing, and overall business consulting to achieve an award-winning site – and a happy client.

“We thank Gopher Resource for the opportunity and look forward to many more winning collaborations in the future,” Leach added.

Hermes Creative Awards is an international competition for creative professionals by the Association of Marketing and Communications Professionals (AMCP). Since 2010, it has recognized outstanding creative work involved in the concept, writing and design of traditional materials and programs, and emerging technologies.

The Gopher Resource website won in the Business-to-Business subcategory. See the winning site at



Michelle Van Santen, Creative Director; Michele Leach, Strategist; Camille Gallagher, Account Services Director; Stacia Goodman, Copywriter and PR; Plaudit, Development

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